South East Area Coalition

A Neighborhood Preservation Company

Our Mission

SEAC promotes quality of life within Rochester’s South East Area by connecting individuals and community partners to essential resources.

We are a Neighborhood Preservation Company that facilitates community and economic development in south east Rochester.

We help the citizens who live and work in southeast Rochester to accomplish goals and initiatives for their neighborhoods and businesses. We support existing neighborhood and merchant associations, as well as help to organize citizens into groups to generate sought-after results.

SEAC supports our south east area business by shopping local as much as possible, keeping the money here in the community.

Pillars of SEAC

Promoting Quality of Life within Rochester’s South East Quadrant by connecting Individuals and Community Partners to Essential Resources.

In 2021, SEAC created four pillars of focus, allowing us to have a greater impact in delivering our mission to the South East area community.

Recent News

A Joyful June Newsletter is out now!

A Joyful June Newsletter is out now!

From SEAC receiving a Portage Award by Upper Monroe Neighborhood Association, a surprise award from Rochester’s City Council, presented by Mary Lupien, to the launch of the Monroe Ave Revitalization Coalition’s community input survey, to the Swillburg Pig Party! Check...


Mission StatementA coalition of residents, merchants, property owners, and community partners dedicated to revitalizing Monroe Ave through a holistic approach that will make the avenue a vibrant place to eat, live, play, and shop.Keep up-to-date with all MARC...

Diversity Equity &
Inclusion Statement

SEAC is dedicated to creating an open, safe environment for all our employees, volunteers,
community members and residents.

Diversity, Equity, and Inclusion are at the core of every facet of SEAC’s mission and work,
not just in our service area, but throughout Greater Rochester.